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PUBLIC DATA DEFINITIONS

Ferrari KPI & segment coverage

Operating KPI and segment definitions available for Ferrari (RACE) through the VizualStocks API.

RACE13 metric seriesCatalog checked 2026-10-28

Active metrics 13

SEGMENT

Americas Revenue

Net revenue from clients in the Americas across Ferrari's cars and spare parts, racing and brand, and other activities. Unlike regional shipment counts, it includes non-car revenue and covers the United States, Canada, Mexico, the Caribbean, and Central and South America.

americasRevenue
Frequency
quarterly / annual
Reported history
Q1'14 — Q1'26
History endpoint
COMPANY KPI

Americas Shipments

Ferrari cars shipped to third parties in the United States, Canada, Mexico, the Caribbean, and Central and South America during the period. The count excludes strictly limited racing cars, one-off and pre-owned cars, and other special sales, so it is not the same as registrations or total Ferrari-branded units sold.

americasShipments
Frequency
quarterly / annual
Reported history
Q1'14 — Q1'26
History endpoint
SEGMENT

Cars And Spare Parts Revenue

Revenue from Ferrari car shipments, the personalization options configured on those cars, and spare-parts sales. Because richer model and country mix and bespoke personalization can raise this revenue without more shipments, it is not simply vehicle count multiplied by a standard selling price.

carsAndSparePartsRevenue
Frequency
quarterly / annual
Reported history
Q1'14 — Q1'26
History endpoint
COMPANY KPI

Europe Middle East And Africa Shipments

Ferrari cars shipped to third parties across Europe, the Middle East and Africa, including Italy and other major European markets. The count excludes strictly limited racing cars, one-off and pre-owned cars, and other special sales.

europeMiddleEastAndAfricaShipments
Frequency
quarterly / annual
Reported history
Q1'14 — Q1'26
History endpoint
SEGMENT

Italy Revenue

Net revenue from clients in Italy across Ferrari's cars and spare parts, racing and brand, and other activities. Italy is presented separately from the rest of Europe, the Middle East and Africa, and the measure is broader than cars shipped to Italian dealers.

italyRevenue
Frequency
quarterly / annual
Reported history
Q1'14 — Q1'26
History endpoint
SEGMENT

Mainland China Hong Kong And Taiwan Revenue

Net revenue from clients in Mainland China, Hong Kong and Taiwan across Ferrari's cars and spare parts, racing and brand, and other activities. It is a client-location revenue measure rather than the value of vehicle shipments alone.

mainlandChinaHongKongAndTaiwanRevenue
Frequency
quarterly / annual
Reported history
Q1'14 — Q1'26
History endpoint
COMPANY KPI

Mainland China Hong Kong And Taiwan Shipments

Ferrari cars shipped to third parties in Mainland China, Hong Kong and Taiwan during the period. The count excludes strictly limited racing cars, one-off and pre-owned cars, and other special sales.

mainlandChinaHongKongAndTaiwanShipments
Frequency
quarterly / annual
Reported history
Q1'14 — Q1'26
History endpoint
SEGMENT

Rest Of Asia Pacific Revenue

Net revenue from Asia-Pacific clients outside Mainland China, Hong Kong and Taiwan across Ferrari's cars and spare parts, racing and brand, and other activities. The region principally includes markets such as Japan, Australia, Singapore, South Korea and India and is broader than vehicle shipments alone.

restOfAsiaPacificRevenue
Frequency
quarterly / annual
Reported history
Q1'14 — Q1'26
History endpoint
COMPANY KPI

Rest Of Asia Pacific Shipments

Ferrari cars shipped to third parties in Asia-Pacific markets outside Mainland China, Hong Kong and Taiwan, principally including Japan, Australia, Singapore, South Korea and India. The count excludes strictly limited racing cars, one-off and pre-owned cars, and other special sales.

restOfAsiaPacificShipments
Frequency
quarterly / annual
Reported history
Q1'14 — Q1'26
History endpoint
SEGMENT

Rest Of Europe Middle East And Africa Revenue

Net revenue from clients across Europe, the Middle East and Africa excluding Italy, covering Ferrari's cars and spare parts, racing and brand, and other activities. It is a client-location revenue measure and therefore includes more than vehicles shipped into the region.

restOfEuropeMiddleEastAndAfricaRevenue
Frequency
quarterly / annual
Reported history
Q1'14 — Q1'26
History endpoint
SEGMENT

Sponsorship Commercial And Brand Revenue

Revenue earned by Ferrari's Formula 1 and World Endurance Championship teams from sponsorships and Formula 1 commercial distributions, plus brand revenue from lifestyle collections, merchandising, licensing and royalties. It monetizes Ferrari's racing performance and brand reach separately from selling sports cars.

sponsorshipCommercialAndBrandRevenue
Frequency
quarterly / annual
Reported history
Q1'14 — Q1'26
History endpoint
SEGMENT

Total Other Revenue

Revenue primarily from Ferrari financial-services activities, management of the Mugello racetrack, other sports-related activities, and engines rented to other Formula 1 teams. It is a defined operating-revenue category, not an unexplained residual of sources that Ferrari chose not to disclose.

totalOtherRevenue
Frequency
quarterly / annual
Reported history
Q1'14 — Q1'26
History endpoint
COMPANY KPI

Total Shipments

Ferrari cars shipped to third parties across all regions during the period, a key volume driver of cars-and-spare-parts revenue. The count excludes strictly limited racing cars such as XX Programme and 499P Modificata models, one-off and pre-owned cars, and other special sales.

totalShipments
Frequency
quarterly / annual
Reported history
Q1'14 — Q1'26
History endpoint