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VizualStocks APIOperating KPI and segment definitions available for Match Group (MTCH) through the VizualStocks API.
Revenue Match Group receives directly from dating-app users for recurring subscriptions and à la carte features. It is the monetization base used to calculate the company's Payers and Revenue Per Payer metrics.
directRevenueDirect Revenue from Match, Meetic, OkCupid, Plenty of Fish and Match Group's smaller demographically focused dating brands. Beginning in Q2 2026, the company recast this portfolio as Everyone Everywhere and added the former Match Group Asia brands Pairs and Azar.
evergreenAndEmergingRevenueSubscription and à la carte revenue paid directly by Hinge users worldwide. This isolates monetization of Match Group's Hinge brand from Tinder and the company's broader Everyone Everywhere portfolio.
hingeDirectRevenueRevenue Match Group does not receive directly from dating-app users, substantially all of which comes from advertising. It is separate from subscription and à la carte Direct Revenue and therefore is not included in Payer or RPP calculations.
indirectRevenueHistorical Direct Revenue from Match Group brands focused primarily on Asia and the Middle East, including Pairs and Azar. Match Group combined this business with Evergreen and Emerging as Everyone Everywhere in Q2 2026, so it is no longer reported separately.
matchGroupAsiaRevenueSubscription and à la carte revenue paid directly by Tinder users worldwide. It measures monetization of Match Group's largest dating brand before advertising revenue or activity from Hinge and Everyone Everywhere.
tinderDirectRevenueMatch Group's average monthly Direct Revenue per payer across its dating-app portfolio. It is calculated as subscription and à la carte revenue divided by average monthly payers and by the number of months in the period.
totalRevenuePerPayerHistorical average monthly count of brand-level users in the Americas from whom Match Group earned subscription or à la carte revenue. The regional payer series was discontinued after Q2 2024; the same person can be counted more than once when paying for multiple Match Group brands.
americasPayersHistorical subscription and à la carte revenue paid directly by Match Group users in North, Central and South America and the Caribbean. Match Group replaced its regional Direct Revenue presentation with brand-based reporting after Q2 2024.
americasRevenueHistorical average monthly Direct Revenue per payer in the Americas, calculated as regional subscription and à la carte revenue divided by average monthly regional payers and by the months in the period. Match Group discontinued the regional RPP series after Q2 2024.
americasRevenuePerPayerHistorical average monthly count of brand-level payers in Asia, Australia, the Pacific islands, the Middle East and Africa. Match Group discontinued this regional series after Q2 2024, and one person can be counted at multiple brands.
asiaPacificAndOtherPayersHistorical subscription and à la carte revenue paid directly by Match Group users in Asia, Australia, the Pacific islands, the Middle East and Africa. Match Group replaced this regional Direct Revenue series with brand-based reporting after Q2 2024.
asiaPacificAndOtherRevenueHistorical average monthly Direct Revenue per payer across Asia, Australia, the Pacific islands, the Middle East and Africa. It equals the region's subscription and à la carte revenue divided by average monthly payers and by the months in the period; Match Group discontinued the series after Q2 2024.
asiaPacificAndOtherRevenuePerPayerHistorical average monthly count of brand-level payers in continental Europe, the British Isles, Iceland and Greenland, excluding Turkey. Match Group discontinued this regional series after Q2 2024, and one person can be counted at multiple brands.
europePayersHistorical subscription and à la carte revenue paid directly by Match Group users in continental Europe, the British Isles, Iceland and Greenland, excluding Turkey. Match Group replaced its regional Direct Revenue presentation with brand-based reporting after Q2 2024.
europeRevenueHistorical average monthly Direct Revenue per payer in Match Group's Europe region, which excluded Turkey. It equals regional subscription and à la carte revenue divided by average monthly payers and by the months in the period; the series ended after Q2 2024.
europeRevenuePerPayer