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VizualStocks APIOperating KPI and segment definitions available for Intuit (INTU) through the VizualStocks API.
Operating income from Intuit's Consumer segment under the expense-allocation framework introduced in fiscal 2025. The segment covered TurboTax through fiscal 2025 and was expanded to include Credit Karma and ProTax beginning in fiscal 2026.
consumerPostFy2024OperatingProfitProduct and other revenue reported by Intuit's Consumer segment; the segment includes TurboTax, Credit Karma, and ProTax beginning fiscal 2026.
consumerProductAndOtherRevenueService revenue reported by Intuit's Consumer segment; the segment includes TurboTax, Credit Karma, and ProTax beginning fiscal 2026.
consumerServiceRevenueRevenue from Credit Karma's personal-finance platform, earned mainly when members act on qualified credit-card, loan and insurance recommendations. It also includes lead and click-based arrangements and Credit Karma Money activity.
creditKarmaRevenueRevenue from services used with Intuit's desktop products, including payroll, merchant payment processing, QuickBooks Capital financing and financial supplies. It complements QuickBooks Desktop Accounting revenue within the Desktop Ecosystem.
desktopServicesAndSuppliesRevenueOperating income from Intuit's Global Business Solutions segment under the expense allocation introduced in fiscal 2025, covering the QuickBooks and Mailchimp online and desktop ecosystems. Platform-managed technology and customer-success costs are reported in unallocated corporate expenses rather than this measure.
globalBusinessSolutionsPostFy2024OperatingProfitRevenue from Intuit's financial-management platform for small and mid-market businesses, including QuickBooks, payroll, payments, QuickBooks Capital, Mailchimp and related services. It is the sum of the Online Ecosystem and Desktop Ecosystem revenue lines.
globalBusinessSolutionsRevenueRevenue from Intuit's online payroll and workforce tools, payments and lending products, Mailchimp and other services sold around QuickBooks. It excludes the separately reported QuickBooks Online Accounting subscription line.
onlineServicesRevenueRevenue from subscriptions to QuickBooks Desktop accounting products, including Desktop Plus, QuickBooks Enterprise and ProAdvisor memberships. Payroll, payments, financing and supplies used by desktop customers are reported separately.
quickBooksDesktopAccountingRevenueRevenue from QuickBooks Online accounting subscriptions used by businesses to manage books, invoices, expenses, bills and financial reporting. Payroll, payments, lending and Mailchimp are reported in the separate Online Services line.
quickBooksOnlineAccountingRevenueRevenue from Intuit's Consumer segment. The line represented primarily TurboTax through fiscal 2025 and, beginning in fiscal 2026, combines TurboTax, Credit Karma and ProTax after Intuit unified the three businesses into one reportable segment.
totalConsumerRevenueTotal revenue from Intuit's desktop business ecosystem, combining QuickBooks Desktop accounting subscriptions with desktop payroll, merchant payments, QuickBooks Capital and financial supplies. It is one of the two revenue components of Global Business Solutions.
totalDesktopEcosystemRevenueTotal revenue from Intuit's cloud ecosystem for businesses, combining QuickBooks Online Accounting with online payroll, payments, lending, Mailchimp and related services. It is the larger of the two revenue components of Global Business Solutions.
totalOnlineEcosystemRevenueRevenue from Intuit's professional tax products for accountants in the United States and Canada, including Lacerte, ProSeries, ProConnect Tax Online, ProFile and ProTax Online. It combines desktop product revenue with online, filing and connected services.
totalProTaxRevenueRevenue from Intuit's TurboTax assisted and do-it-yourself tax preparation offerings.
turboTaxRevenueOperating income from Intuit's former Consumer segment, which consisted primarily of TurboTax, under the cost allocation used through fiscal 2024. Unlike the post-FY2024 series, it includes technology and customer-success costs that Intuit later moved to unallocated corporate expenses.
consumerPreFy2025OperatingProfitOperating income from Credit Karma's personal-finance marketplace under Intuit's post-FY2024 segment presentation, after direct segment costs. Credit Karma ceased to be a standalone reportable segment when Intuit combined it with TurboTax and ProTax in fiscal 2026.
creditKarmaPostFy2024OperatingProfitOperating income from Credit Karma's personal-finance marketplace as originally reported through fiscal 2024, after the direct costs assigned to the standalone segment. Use the post-FY2024 series for comparison with Intuit's later segment presentation.
creditKarmaPreFy2025OperatingProfitOperating income from Intuit's QuickBooks- and Mailchimp-based Global Business Solutions segment under the cost allocation used through fiscal 2024. This original presentation includes technology and customer-success costs that Intuit later moved to unallocated corporate expenses.
globalBusinessSolutionsPreFy2025OperatingProfitUnallocated corporate costs that reconcile Intuit's segment operating income to consolidated operating income. These include platform-managed functions, share-based compensation, acquisition-related amortization, restructuring and other corporate expenses not assigned to a segment.
otherOperatingProfitReconciliationOperating income from Intuit's professional tax-software business under the fiscal 2025 expense allocation, after direct ProTax costs. ProTax ceased to be a standalone reportable segment when Intuit combined it with TurboTax and Credit Karma in fiscal 2026.
proTaxPostFy2024OperatingProfitOperating income from Intuit's Lacerte, ProSeries, ProConnect and other professional tax offerings under the cost allocation used through fiscal 2024. This original presentation includes technology and customer-success costs that Intuit later moved to unallocated corporate expenses.
proTaxPreFy2025OperatingProfitRevenue primarily from Lacerte, ProSeries and ProFile desktop tax-preparation software for professional accountants, including related tax-form updates. It is the desktop-product portion of Intuit's ProTax business.
proTaxProductAndOtherRevenueRevenue primarily from ProConnect Tax Online, professional electronic filing, connected services and bank products used by accountants. It is the service portion of Intuit's ProTax business rather than desktop software sales.
proTaxServiceRevenueRevenue from TurboTax's web-based consumer tax-preparation and electronic-filing offerings, excluding desktop software. Intuit later stopped presenting this online channel separately and moved to broader TurboTax revenue disclosure.
turboTaxOnlineRevenue