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PUBLIC DATA DEFINITIONS

Crocs KPI & segment coverage

Operating KPI and segment definitions available for Crocs (CROX) through the VizualStocks API.

CROX16 metric seriesCatalog checked 2026-10-28

Active metrics 16

COMPANY KPI

Crocs Brand Average Footwear Selling Price

Crocs brand average footwear selling price during the period, calculated as the corresponding sales proceeds divided by units sold.

crocsBrandAverageFootwearSellingPrice
Frequency
quarterly / annual
Reported history
Q1'15 — Q4'25
History endpoint
COMPANY KPI

Crocs Brand Footwear Unit Sales

Number of Crocs brand footwear sold during the period, as reported by Crocs. This is a unit or activity count, not a monetary value.

crocsBrandFootwearUnitSales
Frequency
quarterly / annual
Reported history
Q1'15 — Q4'25
History endpoint
SEGMENT

Direct To Consumer Revenue

Footwear sales through Crocs- and HEYDUDE-operated retail stores, company e-commerce sites and third-party online marketplaces. Wholesale e-tailers are reported in the wholesale channel instead.

directToConsumerRevenue
Frequency
quarterly / annual
Reported history
Q1'15 — Q2'26
History endpoint
COMPANY KPI

Heydude Brand Average Footwear Selling Price

Heydude brand average footwear selling price during the period, calculated as the corresponding sales proceeds divided by units sold.

heydudeBrandAverageFootwearSellingPrice
Frequency
quarterly / annual
Reported history
Q1'22 — Q4'25
History endpoint
COMPANY KPI

Heydude Brand Footwear Unit Sales

Number of HEYDUDE brand footwear sold during the period, as reported by Crocs. This is a unit or activity count, not a monetary value.

heydudeBrandFootwearUnitSales
Frequency
quarterly / annual
Reported history
Q1'22 — Q4'25
History endpoint
SEGMENT

Heydude Brand Income From Operations

Operating profit or loss from Crocs' HEYDUDE casual-footwear brand after cost of sales, brand selling and administrative costs and applicable impairment charges.

heydudeBrandIncomeFromOperations
Frequency
quarterly / annual
Reported history
Q1'22 — Q2'26
History endpoint
SEGMENT

Heydude Brand Revenue

Wholesale and direct-to-consumer sales of HEYDUDE casual footwear. The vast majority of the brand's revenue has historically come from North America.

heydudeBrandRevenue
Frequency
quarterly / annual
Reported history
Q1'22 — Q2'26
History endpoint
SEGMENT

International Crocs Brand Revenue

Crocs-brand footwear revenue outside the United States and Canada through wholesale partners, company stores, e-commerce sites and third-party marketplaces.

internationalCrocsBrandRevenue
Frequency
quarterly / annual
Reported history
Q1'21 — Q2'26
History endpoint
SEGMENT

International Revenue

Revenue Crocs reports for markets outside the company's home country in its geographic revenue breakdown during the period, measured in U.S. dollars.

internationalRevenue
Frequency
quarterly / annual
Reported history
Q4'15 — Q4'25
History endpoint
SEGMENT

North America Crocs Brand Revenue After Fiscal Year 2022

Crocs-brand footwear revenue in the United States and Canada through wholesale and direct-to-consumer channels under the post-fiscal-2022 geographic presentation.

northAmericaCrocsBrandRevenueAfterFiscalYear2022
Frequency
quarterly / annual
Reported history
Q1'21 — Q2'26
History endpoint
SEGMENT

Other Operating Income Reconciliation

Corporate, unallocated and other adjustments needed to reconcile Crocs-brand and HEYDUDE-brand operating income to consolidated operating income. It is not profit from a third footwear brand.

otherOperatingIncomeReconciliation
Frequency
quarterly / annual
Reported history
Q1'21 — Q1'26
History endpoint
COMPANY KPI

Total Company Operated Retail Stores

Period-end count of company operated retail stores reported by Crocs. This is a point-in-time population rather than activity during the period.

totalCompanyOperatedRetailStores
Frequency
quarterly / annual
Reported history
Q1'15 — Q2'26
History endpoint
SEGMENT

Total Crocs Brand Income From Operations

Operating profit from the Crocs footwear brand after product costs and the selling, marketing and administrative expenses assigned to that brand.

totalCrocsBrandIncomeFromOperations
Frequency
quarterly / annual
Reported history
Q1'21 — Q2'26
History endpoint
SEGMENT

Total Crocs Brand Revenue

Worldwide wholesale and direct-to-consumer sales of Crocs-brand clogs, sandals and other footwear, excluding HEYDUDE-brand sales.

totalCrocsBrandRevenue
Frequency
quarterly / annual
Reported history
Q1'21 — Q2'26
History endpoint
SEGMENT

United States Revenue

Revenue Crocs reports for United States in its geographic revenue breakdown during the period, measured in U.S. dollars.

unitedStatesRevenue
Frequency
quarterly / annual
Reported history
Q4'15 — Q4'25
History endpoint
SEGMENT

Wholesale Revenue

Footwear sales to multi-brand retailers, partner stores, e-tailers and distributors that resell Crocs and HEYDUDE products. This excludes sales through company-operated stores, company sites and third-party marketplaces classified as direct-to-consumer.

wholesaleRevenue
Frequency
quarterly / annual
Reported history
Q1'15 — Q2'26
History endpoint