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PUBLIC DATA DEFINITIONS

Baidu KPI & segment coverage

Operating KPI and segment definitions available for Baidu (BIDU) through the VizualStocks API.

BIDU5 metric seriesCatalog checked 2026-10-28

Active metrics 5

SEGMENT

AI Applications Revenue

Baidu AI Applications revenue in RMB, directly reported in RMB billions in current Baidu Core AI-powered Business revenue highlights. Issuer internal-management-account basis, unaudited. This category is distinct from the broader historical AI Cloud measure.

aiApplicationsRevenue
Frequency
quarterly / annual
Reported history
Q1'25 — Q2'26
History endpoint
SEGMENT

AI Cloud Infrastructure Revenue

Baidu AI Cloud Infra revenue in RMB, directly reported in RMB billions in current Baidu Core AI-powered Business revenue highlights. Issuer internal-management-account basis, unaudited. This category is distinct from the broader historical AI Cloud measure.

aiCloudInfrastructureRevenue
Frequency
quarterly / annual
Reported history
Q1'25 — Q2'26
History endpoint
SEGMENT

AI Native Marketing Services Revenue

Baidu AI-native Marketing Services revenue in RMB, directly reported in RMB billions in current Baidu Core AI-powered Business revenue highlights. Issuer internal-management-account basis, unaudited. This category is distinct from the broader historical AI Cloud measure.

aiNativeMarketingServicesRevenue
Frequency
quarterly / annual
Reported history
Q1'25 — Q2'26
History endpoint
COMPANY KPI

Apollo Go Fully Driverless Rides

Apollo Go fully driverless operational rides delivered during the quarter, source millions of rides. Distinct from cumulative rides since launch, public rides on a later as-of date, weekly peak rides, mileage and city count.

apolloGoFullyDriverlessRides
Frequency
quarterly / annual
Reported history
Q4'25 — Q1'26
History endpoint
COMPANY KPI

Baidu App Monthly Active Users

Baidu App monthly active users in the final month of the quarter/year, source millions of users. End-period user count, not quarterly average, summed months or ERNIE Assistant users.

baiduAppMonthlyActiveUsers
Frequency
quarterly / annual
Reported history
Q4'25 — Q2'26
History endpoint